Growth ideas - our blog about small business growth

An interactive gin bottle label engages with customers

by Chris Thomason | Feb 18, 2018 | Customer Experiences, Growth Ideas

A family business started by two brothers is using labels that change colour when their gin is cooled to just the right temperature to appeal to customers. Griffiths Brothers Gin is based in the Buckinghamshire village of Penn Street in the Chiltern Hills. There are...

A meditation service that comes to you in a bus

by Chris Thomason | Feb 12, 2018 | Business Creativity, Customer Experiences, Growth Ideas

It’s accepted that taking time off from a busy lifestyle and doing something relaxing like meditating is good for your well-being. But it’s often hard to make the time to go to a meditation centre – especially in a city that never sleeps like New York. One company...

Tell a story that turns old news into powerful new content

by Chris Thomason | Feb 1, 2018 | Business Creativity, Customer Experiences

You may believe that you have to be doing something totally new and different to get great press coverage – but not so! Take the story of how a tea room bought themselves a special, new coffee machine that sprays chocolate powder on top of the foam to produce an...

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An interactive gin bottle label engages with customers

A meditation service that comes to you in a bus

Tell a story that turns old news into powerful new content

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An interactive gin bottle label engages with customers

A meditation service that comes to you in a bus

Tell a story that turns old news into powerful new content

Categories

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Recent Posts

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Receive innovative and practical business growth tips every month.